Design Better Learning with AI.

The practical toolkit for instructional designers who want to use AI strategically — across every phase of ADDIE.

What's inside the free toolkit?

AI isn't the problem. Your prompts are. This toolkit gives you a structured framework and 10 ready-to-use prompts to work smarter at every phase of your design process.

  • The C.R.A.F.T.™ Framework — five elements that turn vague requests into targeted outputs
  • Practical prompting tips from real-world L&D — including what to avoid and when to start fresh
  • Practical prompting tips that work in ChatGPT, Copilot, Claude and Gemini — starting today

Where should I send your free toolkit?

Amanda Jones has spent 20+ years designing learning across corporate, government and higher education. The C.R.A.F.T.™ Framework exists because your design thinking deserves tools that work with it, not around it.

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